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David Airey, Author at Woolf Creative Works
Marked with thought #2

Marked with thought #2

The challenge for Base Design was how to turn corporate elevator company, Mitsulift, into a relevant, contemporary brand. While the logo does a great job of capturing the idea, the real strength is in the broader identity. Australian Design Radio was given a clever,...
The World Symbol Festival, 1994

The World Symbol Festival, 1994

Leading designers from around the world submitted their strongest work for display in a variety of venues, and a number of designers gave talks about their work and the future of logo and identity design. While there’s not much detail of the event online, the Logo...
LogoArchive #1

LogoArchive #1

“The difference between digital space and material artefact manifests itself in a number of ways. With the digital landscape being infinite, curation is open to anything with a compelling use of form language between 1950 and 1980. With the finite space of print it...
Hobo signs and symbols

Hobo signs and symbols

Hobos were the nomadic workers who roamed the United States, taking jobs wherever they could, and never spending too long in any one place. The Great Depression (1929–1939) was when numbers were likely at their highest, as it forced an estimated 4,000,000 adults to...